Creative by day

From concepts to finished work, I see imagination and play as critical to the creative process, along with nailing the brief and incredible attention to detail. Let’s get those t’s crossed, and make something we’re really proud of.

Places I’ve worked

  • Branding agency

    Three years as a brand voice specialist (XXVI, Australia’s leading brand voice agency)

  • In-house

    Two years as digital and customer life cycle comms writer (Movember; CHEP working on AGL service communications)

  • Ad agencies

    12 years as an advertising creative – senior copywriter (AJF, McCann, ST&P, LOUD, Red Jelly, Clemenger)

Things I’m good at

  • Brand writing

    Writing for all touchpoints including TV, Web, Social, OOH

  • Brand voice development

    Guidelines and training for all kinds of businesses

  • Integrated campaigns

    Ad campaign concepts and campaign development

  • Long form

    Speechwriting, articles, scripts and ghost writing

  • Creative direction

    Including for TV, radio and video production

Ticking some boxes?